5 Ways to Strengthen Your Personal Brand and Build Career Success

This week on The JSA Blog, we’re sharing some news based on what we are seeing in the current marketplace.


How do we convey our value to colleagues and supervisors without portraying a sense of arrogance? It’s a fine line, but with the right strategy, it is possible to promote yourself and progress your career to the next step.


Your personal brand represents your unique skills, values and professional reputation. In today’s competitive marketplace, it’s more important than ever to stand out so that you can establish trust and open doors to new career opportunities.

According to INC.com, here are 5 ways to strengthen your personal brand and build career success:

  1. Proactively share your contributions and achievements. Not everyone is paying attention. Don’t be afraid to let your colleagues or manager know what you’ve been working on and how it’s positively affecting the team and overall organization.
  2. Prioritize delivering value over seeking recognition. No one likes a braggart, but at the same time, it’s important to display your worth. If you focus on how you’ve helped your team achieve success or how you’ve made colleagues work lives’ easier, you’ll be in a great position to show your positive impact on the company.
  3. Keep a record of your achievements. Be specific and keep a record no matter how big or small your accomplishments are. This can come in handy when it’s time for your performance review as you’ll be prepared to demonstrate your value and positive impact.
  4. Request feedback and nurture relationships. Seeking constructive feedback shows that you are committed to personal and collective improvement and are a dedicated person who is an asset to the organization. Networking with colleagues and trusted industry leaders is a great way to keep building momentum in your career.
  5. Customize your communication. Tailoring your messaging to your audience is a great way to connect with them and show how your value impacts them in a positive way.

For more details and to read the full article from INC.com, click the link below!